Add some sparkle this holiday season

This holiday season, we all have the opportunity to make our celebrations especially beautiful and meaningful.

Whether you’re cozied up at home, headed to a party, or going out for a sleigh ride, adding a touch of glamour to your look can help the holidays feel magical.

A little well-placed Boom can give you this natural, extra-special holiday look.

Boom’s cosmetic and skin care line is designed specifically for women over 50 to help you reveal—rather than conceal—your natural beauty.

Of course, we also love a little sparkle—especially around the holidays.

Find out how to create a holiday look as bright as the season below.

• 1. Moisturize with vital nutrients.

  After 50, our skin tends to become drier, which can make our skin appear dull and flakey—especially during the colder winter months.

  Before you apply any holiday makeup, moisturize thoroughly with a quick-absorbing moisturizer like BOOMSTICK GLO^®. This lightweight moisturizing stick softens your skin and helps you blend your makeup more easily.

  Boomstick Glo is made with all-natural ingredients like beeswax, organic extra virgin olive oil and honey to gently hydrate and nourish your skin. The soothing, natural formula absorbs quickly and leaves your skin dewy and soft.

• 2. Add a warm glow for the season of light.

  An excited flush can help you look bright and cheerful. Add warm color to your cheeks, forehead, neck and décolletage with a cream makeup that glides on easily and blends smoothly.

  We suggest BOOMSTICK COLOR^®. Every woman can use this creamy cosmetic stick because its rich berry tint blends to match your skin tone.

  We call it the “color of happiness” because the customizable color makes every woman look like she’s blushing with joy.

  This little stick also gives you many different cosmetics in one. The creamy color can be used as blush, bronzer, lipstick and more.

  Dab Boomstick Color where you tend to flush when you’re happy or excited.

• 3. Add radiance and shimmer.

  Just as you might wear an eye-catching dress for a special occasion, you can play up your eyes by applying the right shimmery eyeshadow.

  After 50, powdered eyeshadows can accentuate fine lines around your eyes, so choose a cream eyeshadow that adds moisture to your skin instead.

  We suggest Boomstick Glimmer^®, our creamy, pearlescent cosmetic stick.

  This lightly tinted highlighter isn’t a 1970s frost. Boomstick Glimmer adds just a touch of subtle, natural-looking sparkle to your skin without overdoing it.

  Use your finger to add Boomstick Glimmer to the center of your eyelids below the crease.

  Want to stand out even more? A hint of shimmer on the inner corners of your eyes will help them look more open and bright. Use your finger to dab a bit of Boomstick Glimmer on the inner corners of your eyes.

• 4. Highlight your bone structure.

  Highlighting under the brow bone and just above the cheekbones enhances your bone structure and lifts the appearance of your eyes.

  To try out this look, apply Boomstick Glimmer just under the outer edge of each eyebrow and on the tops of your cheekbones. Then gently blend until you see the look you want.

  For the final touch of shimmery radiance, dab this pearlescent cosmetic along the sides of your neck and on your collarbones and shoulders when you’re wearing a low cut top.

• 5. Define your brows.

  Your eyebrows frame your face and play a bigger part in your overall look than you might think.

  Give them a boost by adding subtle definition, shape, volume and color enhancement with BOOM BROW™.

  This lightweight, moisturizing brow mousse easily defines your brows without overdoing it.

  Simply comb Boom Brow onto your brows using short strokes in an upward and outward direction, then let it dry. Want even more definition or color? Brush on another coat.

• 6. Add kissable color and shine.

  Next, for the perfect holiday touch, add color and shine to your lips to create a lovely, kissable finish.

  We suggest a layer of Boomstick Color followed by BOOM GLOSS™, our moisturizing lip gloss made especially for women over 50.

  This translucent gloss adds subtle shine without the sticky, tacky finish of other glosses—and you can wear it alone or over your favorite lip color.

• 7. Brighten your lashes.

  Finally, bring attention to your eyes with a gentle, moisturizing mascara.

  We suggest BOOM BRIGHT™, our mascara made especially for women over 50. This water-based mascara gives your lashes buildable, non-flaking definition and color without the harsh ingredients of other mascaras.

  Made to stay on all day, Boom Bright removes easily with warm water, moisturizer or a makeup remover.

  Add one or two coats of this gentle mascara to add bold definition to your eyes.

  By enhancing your natural beauty, you’ll bring attention to your gorgeous features—not your makeup—and bring more joy to the season.

Bright. Bold. Beautiful.

Right now, our entire Boom line is on sale for the holidays.

You can try anything in our store, including our Boomstick Trio^® (which includes Boomstick Glo, Boomstick Color and Boomstick Glimmer), our brand-new lightweight brow mousse Boom Brow, and any other Boom favorites for 15% off.

This sale won’t last forever. Shop now to enjoy the holiday savings.