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How to Keep Your Skin Cool, Calm and Moisturized All Summer Long

Summer’s arrival can be a breath of fresh air. Many of us can’t wait to get back outside to garden, barbecue or play in the sun, sand and water.

While you’re soaking up the warm weather, don’t forget that your skin has unique needs this time of year—especially if you’re over 50. Bug bites and exposure to sun, wind and humidity all mean your skin may require extra care.

Read on for our six tips for summertime skin care.

  • 1. Exfoliate daily.

    Summertime means sunshine, but it also means humidity (and sweat!) that can cause breakouts. Exfoliation and deep pore cleansing can help keep your skin clear, increase circulation and can boost your skin’s natural healing process.

    We suggest using a gentle, non-irritating exfoliant like Boom Scrub daily for brighter, clearer skin. (Yes, it’s safe to use every day!)

  • 2. Turn down your shower temperature.

    A cooler shower is better for your skin and hair because it doesn’t strip their natural protective oils. Some studies show cold water can even trigger happy memories. Of course, there are few things less appealing than shivering through your morning shower in the middle of the winter.

    Summer gives you a chance to take advantage of cool-shower benefits. Experts advise that shower water should never rise above warm. If it’s a hot or humid day, we suggest turning the heat down even more.

    It’s great for circulation and feeling alert, too. Extra bonus? You’ll save money and energy while you’re at it.

  • 3. Try a lightweight moisturizer.

    Summer is a great time to try a lightweight, fast-absorbing moisturizer that won’t leave you feeling greasy or shiny on hot, humid days.

    We suggest our facial oil, Boom Gold. This lightweight oil absorbs quickly to leave behind soft, luminous skin.

    To use, simply apply a few drops to your fingertips and gently pat onto your face, neck, eyelids and the skin under your eyes. It dries in moments to give you soft, hydrated skin.

  • 4. Protect shaved skin.

    If your summer wardrobe includes shorts, capris, swimsuits and sleeveless tops, you may be shaving more than usual. Shaving doesn’t just remove hair—it also removes natural protective oils, leaving your skin dry and vulnerable to irritation.

    To guard against razor burn and prevent dry skin, apply a thick, luxurious moisturizer after every shave. Switch out your razor or blades frequently to reduce the risks of microtears and infection.

  • 5. Moisturize before sunscreen.

    Remember, your skin is a permeable layer. What goes on your skin ends up on the inside as well.

    When you can’t stay out of the sun, we suggest using a moisturizer with beeswax like Boomstick Glo before applying sunscreen.

    Boomstick Glo is an all-natural moisturizer in an easy-to-use stick. This pocket-size moisturizer is made with beeswax, which creates a protective barrier between your skin and anything you might put on it.

    It’s also a convenient size for travel. Drop Boomstick Glo in your purse or beach bag this summer so you can easily moisturize anywhere your adventures take you.

  • 6. Moisturize again after sun or wind exposure.

    Sun and wind can strip your skin of needed moisture. After a day outside, your skin needs extra care to recover.

    Apply a moisturizer that’s designed to hydrate and restore your skin before, during and after time spent in the elements.

    We suggest Boom Calm, our all-natural liquid moisturizer with aloe vera, beeswax and essential oils.

    Boom Calm is designed to bring cool, restorative moisture to your skin after exposure to sun, humidity, wind or other extreme weather. You can use Boom Calm anywhere on your body to soothe summertime skin.

    With a few precautions, your skin can stay healthy and hydrated all summer long.

    Over the last decade, BOOM! has delighted hundreds of thousands of women worldwide with our simple skin care and pro-age cosmetics designed for your 50s and beyond.

    100,000 five-star reviews later… women love what we do.

    Click below to shop our line of skin care or read on for more details about BOOM! and the legacy of our founder, Cindy Joseph.

Is there a woman who hasn’t dabbed a little lipstick on her cheeks for a quick touch-up?

The whole idea behind BOOM! is less is more. Women shouldn’t have to use dozens of different makeup products—especially in their 50s, 60s, 70s, and beyond.

You should be able to simplify your makeup routine, paring down to just a few items that bring out your best. That's why our late founder, Cindy Joseph, originally created Boomsticks. These three compact, creamy cosmetic sticks were designed to simplify, replacing many of those products in your makeup bag.

BOOM! is the sound of a revolution in cosmetics. Whereas other cosmetic companies are constantly adding products, we are taking them away.

While other skin care and makeup companies carry “anti-aging” products, BOOM! is the only company that is “PRO-AGE.” And we are not the only ones who think age is beautiful.


Boom Gold™

In the summertime, we suggest a lighter moisturizer like this facial oil. Made with organic essential oils, Boom Gold weightlessly hydrates the delicate areas on your face and neck.

Shop now

Boom Scrub™

This gentle exfoliant is perfect for summer. In five minutes, Boom Scrub cleans your pores and removes dry, dull cells to reveal fresh, beautiful skin. (It’s also safe to use every day!)

Shop now

At BOOM!, we say “less is more as women age.” Our line is a super multitasker that can replace everything in your makeup bag — with just three sticks.

Check out our products

Available on our website, Boom cosmetic sticks are compact, travel-ready tubes that fit in the palm of your hand:

Boomstick Color—sheer berry color for cheeks, lips, forehead, neck and décolleté; Boomstick Glimmer—sheer, pearlescent highlighter for eyelids, inner corners of the eyes, cheekbones, lips, cupid’s bow, neck, shoulders, collarbones and décolleté; Boomstick Glo—olive oil and beeswax moisturizer for lips, cuticles, around the eyes and anywhere else you'd like to add clean, natural hydration.


Watch Demo Video:


Watch Demo Video:


Watch Demo Video:

Our late founder, Cindy Joseph, spent 27 years as a makeup artist. With her unique insight into bringing out women's beauty (at EVERY age), she created our original Boom cosmetics and skin-care line. "As women age, looking fresh rather than made up is the key," Cindy said.

“The biggest makeup mistake that middle-aged women make is putting on too much under-eye concealer,” Cindy said. “At home, it might look okay, but in the daylight, it just looks like a bunch of gunk under your eyes. The older you get, the less makeup you should wear. It’s not a blank canvas anymore.

Long before Cindy founded BOOM!, she had two very successful careers—first as a makeup artist, and then as a silver-haired supermodel.

Cindy began her career as a makeup artist in late-1970s San Francisco. Working for Macy's, Esprit and others, she pioneered the "natural look" with her models—which later became the inspiration for Boom cosmetics.

Soon after Cindy let her silver hair grow in, she was spotted on a New York sidewalk by fashion photographer Steven Meisel's scout. At 49, she began her second career as a silver-haired supermodel. During the next two decades, she was featured in ads for Dolce & Gabbana, DKNY, Olay, Nivea, L.L. Bean, Target and more.

Having spent nearly three decades as a makeup artist and another two as a supermodel, Cindy decided—in her early 60s—to go into the cosmetics business herself. She wanted to design a line of cosmetics that was all about revealing, embracing and celebrating women's natural beauty at every age. We are proud to say that she succeeded...and BOOM! was born. Today, Boomstick Trio is still our customer favorite, creating the dewy natural look ideal for all skin types and tones at all ages.

Cindy's legacy lives on in all of us here at BOOM!, as well as hundreds of thousands of women worldwide who resonate with her pro-age philosophy.

“Today, Cindy’s legacy lives on in the hundreds of thousands of women who use Boom cosmetics and skin care.”


Boom Gold™

In the summertime, we suggest a lighter moisturizer like this facial oil. Made with organic essential oils, Boom Gold weightlessly hydrates the delicate areas on your face and neck.

Shop now

Boom Scrub™

This gentle exfoliant is perfect for summer. In five minutes, Boom Scrub cleans your pores and removes dry, dull cells to reveal fresh, beautiful skin. (It’s also safe to use every day!)

Shop now

What women are saying about us...

“By far this is the best ‘make-up’ for women over 40. I feel the need to brighten up just a little. Time is showing on my face, which is beautiful, but a splash of Boom is the perfect accompaniment of a wonderful life.” — Susan

Try our line of pro-age cosmetics and skin care by BOOM! You’ll love it.


All Boom Products are tailor-made for environmentally conscious women.

We care about making our products safe and healthy for you—and our planet. That’s why we use no extra packaging, no parabens or phthalates. We also never test our products on animals.

Anyone can have allergies. If you have any discomfort or a rash develops, discontinue use and consult your physician.

It’s about women. It’s about beauty. It’s about time.

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